Awards now open for online entry
19th February 2013
Diageo, the world’s
leading premium drinks business, today launched its annual Africa Business Reporting
Awards for 2013. This year marks the
ten-year anniversary of the Awards, which were initiated by Diageo torecognise
journalists and editors who provide high quality coverage of the business
environment in Africa.
Following
commissioned research, Diageo launched the Awards in order to raise awareness
of the need for reliable, objective and comprehensive reporting on African
business. Such reporting plays an important part in increasing investment flows
to the continent by improving investors’ perceptions and challenging negative
stereotypes.
Nick Blazquez, President, Diageo Africa, Turkey,
Russia & Eastern Europe,said, “As we celebrate the ten-year anniversary of
the Diageo Africa Business Reporting Awards, I am proud to look back over a
decade of strong, original and insightful journalism on business in Africa. I
am pleased to say that both the quantity and quality of the entries we receive
has increased significantly every year, andI am also encouraged by the greater
standards of media coverage within Africa which is reflective of the improving
business environment in many African countries. This has undoubtedly played a
crucial part in raising awareness of the many opportunities the continent
offers to businesses and investors. We hope that this year’s Awards will once
again prove that there are many more stories to be told about Africa.”
Entries
are welcome in ten categories and are open to reporters and editors working on
all media platforms.All entries are assessed and judged by an independent
panel. The awards ceremony will be held on Thursday, 11 July 2013 in central
London. The closing date for entry is Friday, 15 March, 2013. Entries can be
submitted online at: www.diageoafricabusinessreportingawards.com. There is no
entry fee.
ENDS
The Categories
1. Best Information and
Communication Technology (ICT) feature
A
feature or series of related features delivered on any media platform (print,
broadcast, online) that examines any aspect of the ICT sector in a thoughtful
and engaging way.
2. Best Finance feature
A
feature or series of related features delivered on any media platform (print,
broadcast, online) that examines any aspect of the finance/banking sector in a
thoughtful and engaging way.
3.
Best Infrastructure feature
A
feature or series of related features delivered on any media platform (print,
broadcast, online) that examines any aspect of infrastructure (physical or
otherwise) in a thoughtful and engaging way. Features addressing issues of
energy and transport can enter this category.
4. Best Agribusiness /
Environment feature
A
feature or series of related features delivered on any media platform (print,
broadcast, online) that examines any aspect of agribusiness or environmental
issues in a thoughtful and engaging way.
5. Best Tourism feature
A
feature or series of related features delivered on any media platform (print,
broadcast, online) that examines any business aspect of the tourism industry in
a thoughtful and engaging way.
6.
Best Business News story
A
news story or series of related stories delivered on any media platform (print,
broadcast, online) that:
·
Addresses a breaking news story from the time period
of the awards
·
Answers all basic questions in a clear and balanced fashion
·
Demonstrates journalistic
flair – a style that is engaging, thought-provoking and
accessible to its audience
7.
Best Business feature
A
feature or series of related features delivered on any media platform (print,
broadcast, online) that:
·
Examines business or the
economy in an African context
·
Provides useful and relevant
background material for readers
·
Provides the bigger picture
and importance to Africa, as well as specific issues it might be addressing
·
Brings the business and
economy to life through examples and use of language, while answering the
serious questions
8. Best Newcomer
A portfolio of three
features (can be across different platforms) by a journalist who has been
working as a reporter for less than five years. Proof of first date of
accreditation will be required.
9. Media of the Year
A print publication,
broadcast programme/channel, website or blog that is a comprehensive resource
for its audience providing sustained coverage of Africa’s business and economic
news, issues and analysis (sector-specific or otherwise).
10. Journalist of the Year
A portfolio of three
features (on any one or a mixture of media platforms) of no more than 5,000
words or 1 hour each. Submitted pieces can cover different topics, industries
or people, or be part of a series of reportage.
Judges will be looking for features that reflect journalistic integrity and ethics and a true commitment to reporting that
does not sensationalise stories or individuals.
For more information, visit
www.diageoafricabusinessreportingawards.com or contact:
Katherine Ambler, Awards Secretary, kambler@africapractice.com,
+44 (0) 207 087 3797
About Diageo plc and Diageo Africa
Diageo is the world's leading premium drinks business with an
outstanding collection of beverage alcohol brands across spirits, wines, and
beer categories. Diageo is a global company, trading in more than 180 countries
around the world. The company is listed on both the New York Stock Exchange
(DEO) and the London Stock Exchange (DGE).
Diageo Africa is primarily a beer and spirits company whose brands
are sold in more than 40 countries in Africa. Diageo has a long established
presence in Africa with the first recorded exports of Guinness to Sierra Leone
in 1827. Guinness is a truly pan-regional premium beer brand brewed in over 20
countries throughout the continent and is exported to many others. Diageo’s
businesses also produce and sell a range of local beer brands including Tusker,
Senator Keg, Premium Serengeti Lager, Meta, Harp and Bell. Diageo is also the
leading premium spirits company in Africa, and its great brands include Johnnie
Walker Scotch Whisky, Smirnoff vodka, Baileys and Gilbeys gin.
Diageo Africa employs over 6,000 people accounting for one in four
of Diageo’s workforce worldwide. In some key markets it has built its own
in-market businesses with distribution access to trade channels, some of which
have listings on local stock exchanges. In other markets, it will look to
partner with a local business, through licensing brands or through third party
distribution. All of these companies have active community investment
programmes, covering initiatives in water, farming and rural value chains,
health, education and other areas of value to the communities in which they
operate across Africa.
Diageo has published its report on its business approach in
Africa. You can download it at http://www.diageo.com/en-row/CSR/Pages/resource.aspx?resourceid=1078
For more information about Diageo, please follow Diageo on
Twitter: @Diageo_News
About Serengeti Breweries Limited
Serengeti Breweries Limited is a subsidiary
company of East African Breweries
Limited / Diageo, some of the SBL brands includes beer- Serengeti Premium
Lager, Tusker Lager, Tusker LITE, Guinness, The Kick , Uhuru Peak Lager. Non-
Alcoholic brand, Malta Guinness and Alvaro. Spirits including Johnnie Walker, José Cuervo , Smirnoff Vodka, Baileys , Richot Brandy, Chelsea, Popov and Bond
7
ENDS …. ///
For
Further Information please contact the following:
Imani Lwinga
Tel : +255 684 918845 Email : Imani.Lwinga@serengetibrew.com
Nandi
Mwiyombella : +255 784 315325 Email : Nandi.Mwiyombella@serengetibrew.com
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